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Video Content Production and Distribution to Build Awareness About Renewable Energy in India 

Call for Proposals
Published on
17 Oct 2023
three people filming during an interview across a desk
20 November 2023, 11:59 PM, Asia/Kolkata IST (Extended Deadline) info.ejn [at]

Please read the following sections carefully, as they contain important information on eligibility and the application process. 

Internews’ Earth Journalism Network (EJN) is seeking to boost video content production and distribution of information to build awareness about renewable energy in India, with a focus on Bihar, Maharashtra, Tamil Nadu and Uttar Pradesh. 

EJN will support the production of video content on the subject, with the aim of improving access to quality information and raising awareness among policymakers, project developers, investors and consumers.  


Renewable energy (RE) projects have been impacted by the Covid-19 pandemic and the ensuing global economic downturn. Challenges related to project financing, payment, regulations and evacuation infrastructure have added to the worries of RE developers in India. Still, the long-term prospects remain bright, as India seeks to generate half its electricity through renewable energy by 2030.

To improve public awareness about the country's efforts to decarbonize and scale its renewable energy capacity, EJN is providing fellowships for video content on policy, financing, payment and infrastructure hurdles—and effective solutions to overcome them. 

We aim to support the production of video reports that raise awareness about the status of the renewable energy sector and strategies to ensure its growth in India, in all states but especially in Bihar, Maharashtra, Tamil Nadu and Uttar Pradesh. Proposals that focus on topics that have not been widely covered are preferred. Issues that have already received a lot of coverage or don't provide unique angles to challenges are less likely to be selected.  


Proposals from all states in India are eligible, but proposals that shed light on the RE situation in Bihar, Maharashtra, Tamil Nadu and Uttar Pradesh will be prioritized.  

Groups of content producers are eligible. However, the application must be made in the name of one lead applicant. Lead applicants are responsible for communicating with EJN and receiving funds as remuneration on the group’s behalf, if awarded.  

For the purposes of this opportunity, we will be accepting applications in English, Hindi, Marathi and Tamil. 

Applications are open to India-based video content producers with a demonstrated interest in covering the RE sector. In an effort to ensure equal opportunities and diversity of voices, we especially encourage applications from women, youth, and members of Indigenous communities. 

We are seeking applications from freelancers and staff from all types of outlets—international, national, local and community-based.  

EJN reserves the right to disqualify applicants from consideration if they have been found to have engaged in unethical or improper professional conduct.  

Approach & format

EJN will provide grant funding and mentorship to each selected applicant, depending on the proposal and budget provided by the applicant. Selected applicants will be required to execute a fellowship agreement with EJN for creation, development and publication of the content. We plan to select fellows and create agreements by mid-November with the expectation that all content must be broadcast by February 2024 at the latest. Applicants should consider this timeline when drafting their workplan.

Storyboard or treatment: Outline a rough storyboard/treatment describing how you envision the final video or series of videos. The storyboard should include a descriptive and detailed list of the visuals, interviews and sounds you plan to capture in the field. Use the storyboard as an opportunity to illustrate your vision, access to sources and pre-reporting efforts. The final product should be at least 5 minutes in length.

Letter of support: All applicants must include a letter of support from a media outlet in their application, committing to broadcast the stories by the end of February 2024. 

Safety: We encourage applicants to follow best practices for Covid-19 when out in the field. If needed, you should include any Covid-related costs, such as tests or personal protective equipment, in your budget.  

Language: Content can be produced in English or local languages, or both. We encourage applications in local languages and for local media outlets. However, for wider dissemination, a version with English subtitles should be provided. Please include the cost for translation in the budget, if necessary. 

Budget: When preparing the budget and submitting it with your application, please be aware that there is a budget ceiling of Rs 2.75 lakhs per application. All applicants are required to provide a detailed budget with justification for the amount requested using the template provided. We ask that the budgets be reasonable and account for costs necessary for reporting, such as travel and accommodation. Please also note on your budget if you are receiving funding from any other sources for the story. 

Work samples: Share links to your previous video projects and describe what role you played in the production of that story.

We expect that proposals will largely reflect what equipment the applicant already has access to or can rent (including cameras, drone, lighting, tripods, etc.) and will not consider budgets that heavily focus on procuring new equipment.  

We will consider a stipend component in the budget, particularly if the applicant is a freelancer. Please estimate the time you will need to produce this content and propose compensation you believe reflects a fair market rate. We ask, however, that this comprises no more than 30% of the total budget.  

Republication rights: Selected applicants should broadcast their content first in their affiliated media outlet as long as Internews’ EJN and its partners are also given rights to edit, broadcast and distribute them freely.  

Judging criteria 

Applicants should consider the following points when devising their proposals: 

Relevance: Does the proposal meet the criteria and objectives of this call? Why does this report matter and to whom? Is the main idea, context and overall value to the target audience clearly defined? 

Angle: If the subject has been covered by already, does your proposal bring new insights into the topic or offer a fresh angle?  

Impact: Does the proposal have a compelling narrative or investigative element that will inform and engage, draw attention, trigger debate and urge action?  

Innovative storytelling: The use of creative approaches like data visualization will be considered a plus. 

Application process 

Click the 'Apply now' button at the top of the page. 

If you have an existing account, you'll need to log in. Since we recently updated our website, you might have to reset your password by clicking the “Forgot password?” link in the log in page. If you don’t have an account, you must register by clicking “Log in” on the top right of the page and click the “Sign up” link at the bottom of the page that opens. Click here for detailed instructions on how to create an account, and here for detailed instructions on how to reset your password. 

If you start the application and want to come back and complete it later, you can click 'Save Draft.' To return to the draft, you'll need to go back to the opportunity and click 'Apply now' again to finalize the application. 

Applications should provide a detailed budget with justification for the amount requested, and a signed letter of support, explicitly stating that the outlet will broadcast the content produced as a result of this support. Applicants will also need to submit two samples of reports or links to relevant work.  

Note: You'll be asked to upload these supporting documents once you start the application process, so please have them handy.  

If you encounter difficulties with submitting your application or have questions about the grants, please email [email protected]. Do not contact any other Internews email regarding this opportunity, as we will not receive it.  

Applications submitted after the deadline will not be considered. 

Banner image: Participants at EJN's recently concluded workshop in Patna practice their newfound mobile journalism skills / Credit: Manasi Pinto.

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